Marketing Specialist (4 Days)

Benefits:

• South Yarra/Toorak Location
• Tailored Training and Development opportunities
• Enthusiastic & Supportive Team
• Onsite parking
• Onsite café and use of gym and swimming pool facilities
• Team building initiatives, Events, and more

About the company:
A leading school that is committed to nurturing and empowering independent and globally responsive young women is looking for a experienced Digital Marketing Manager to commence on a Part Time basis.

About the role:
Reporting to the Director of Engagement, you will take the lead in demonstrating a strong understanding of digital strategies while creating and implementing marketing campaigns that communicate the value and benefits to prospective families.
The Marketing and Digital Specialist should herald a passion for digital marketing and love the creative process, enjoy being a part of a talented, dedicated, creative, and collegiate team, always sharing in the same inspired mission and vision.   

Duties:

• Develop and drive a social media strategy across the School’s Social Media platforms
• Analyse, track, and optimise digital and social media campaigns
• Curate content and build compelling stories to connect the community and enhance student acquisition across multiple digital platforms, including website, digital and social media
• Creating and maintaining weekly newsletter via Mailchimp
• Work with the Director of Community Engagement to plan, develop, and execute all student acquisition campaigns across print and digital advertising
• Marketing research and data analysis on the performance of social media platforms
• Regularly review and cross-check content and update images and text on the School Website

Skills & Experience:

• A Tertiary level qualification in Marketing and Digital Communications, or a related discipline
• Minimum 3 years’ experience in a similar role
• Excellent communication skills (written and verbal)
• Skilled in Adobe Creative Suite (including InDesign and Photoshop), Mailchimp, and website CMS WordPress
• Sound understanding in Google Analytics, Google Ads, social media platforms, SEO/SEM, CRM, and Social Media
• Excellent copywriting skills
• Sound understanding of video editing tools

Click APPLY or email your resume to [email protected]. For a confidential conversation, please call Simone on 0413 822 851.