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Digital Marketing And Automation Specialist

BOND UNIVERSITY Gold Coast, Gold Coast

Job Description

About the position

The Marketing, Brand and Customer Experience team at Bond University has a clear vision to raise the University’s global reputation as a premium institution with a distinct value proposition, to generate growth opportunities and to encourage more students to consider, engage with, and ultimately choose to study at Bond University.

This position is responsible for the ideation and implementation of marketing automation strategies and tactics to enhance Bond’s digital footprint and improve the prospective student journey.

Reporting to the Strategic Marketing Manager, the Digital Marketing & Automation Specialist will plan, implement, schedule, optimise and evaluate campaigns, engagement programs and other marketing automation strategies with the aim of creating student preference, enhancing engagement and nurturing prospects through to enrolment for the University.

This role is critical in the delivery and performance of marketing automation and digital marketing initiatives, analysis and reporting as well as will be an integral member of the Marketing, Brand and Customer Experience team.

About the person:

This role is perfect for someone passionate about marketing and leading the way in the marketing automation space. You will be data-driven and technically adept, a critical but creative thinker with the proven ability to manage projects that leverage marketing automation technologies, analytics and trends in digital marketing.

You will have a desire to continually explore new developments and technologies in the automation space, finding ways to more effectively deliver communications and business objectives.

You will have a strong work ethic and look forward to the challenge of working within a dynamic high performance team. You must be a team player, have a keen eye for detail, bring creativity to the table and be effective in working with a range of internal stakeholders and agencies.

Salary details:

Bond University offers a vibrant campus with state-of-the-art facilities in a picturesque location, as well as a range of tangible benefits including (but not limited to): competitive remuneration, bus services to the door, available car parking, use of library, Career Development Services, corporate discount programs and a bulk-billing medical centre on-site.

Remuneration for the appointment will commence at $81 910 p.a plus 9.5% superannuation.

Additional information:

Position related enquiries can be directed to Rachel Hannah, Strategic Marketing Manager on [email protected].

Application and submission details:

For further details regarding this appointment please reference the position description.

Applications will be submitted online via the Careers at Bond University candidate portal. Please follow the ‘How to apply’ instructions provided. All candidates will be required to register prior to submitting an application.

If you require any assistance with your application submission please visit Applying for jobs at Bond – Frequently asked questions.

Applicants must have current work rights in Australia at the time of application. This status will be verified as part of the recruitment process.

Conditions of employment for this position are offered under a Bond Workplace Agreement (BWA)

Bond University is an equal opportunity employer and we encourage our students and staff to respect individuality and diversity. In line with Bond University’s values, people from diverse backgrounds, women, Aboriginal and Torres Strait Islander people, people who identify as LGBTIQ+, and people with a disability are encouraged to apply for positions at the University.

  This job vacancy was been posted over 40 days ago, but is still active and currently accepting new applications.

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BOND UNIVERSITY